Speaking

If you like our style and common sense approach to business development, why not ask Jane to share some of the secrets of successful marketing with you, either as a speaker or as a workshop leader?

Sessions are tailored to suit your group and the time available - from a half-hour talk to a half-day interactive seminar or one-day workshop. Jane's material is based around her 4-step approach to marketing planning. A half-day session may therefore cover the whole approach in outline and in more depth over one day. Shorter sessions can home in on specific topics of "slices" including:

• So, what do you really do and who do you do it for? How to get clarity and present yourself in the most compelling way.
• How to create a marketing process that will work for you – converting people from being complete strangers to buying customers and then going on to refer you.
• Make marketing fun. Why you don’t have to scare yourself half to death. How to choose marketing activities that fit comfortably with your personality.
• Making the most of your budget. How to build your marketing campaign using effective low-cost / no-cost techniques.
• Marketing online. How to make the best use of technology to power drive your marketing – it’s easier than you might think!

You choose what you want to achieve and Jane will tailor her talk, seminar or workshop content and style to suit!

“Jane has done several sessions for me and I always value her straight forward, jargon free approach. When people are setting up businesses, it’s very tempting to jump right into designing marketing materials like flyers and web sites (because it’s fun) without really understanding how to be sure they get results. Jane very simply makes it clear why a little hard work thinking about who you want to attract pays off in the long run.”

Sarah Jane Menato, SMJ Coaching & Training and Cotswold Women in Business

"Your talk was most enlightening and a good way to start the week - I came home bursting with ideas."

“Jane enabled the WiRE group to take a morning out to take stock and realign both themselves and their businesses in the direction they want to head. It was terrific to refresh the basics, and indeed learn new angles from the view of both the seller and the buyer. Just by taking that couple of hours, we all went away with a list of actions and the inspiration to either create or update our own marketing plans and move things forward in a way we wouldn’t necessarily have done otherwise.”

“A very informative and thought provoking presentation - it made me stop and think about who my clients really are – or who they ought to be! It also helped to raise my awareness of the different elements of the consumer psyche, essential for determining the appropriate marketing strategies and tools for maximum results. A very useful session. Thank you.”

If you are interested asking to Jane to work with your group, just get in touch or call Jane on 01386 701944. Development and delivery of longer training programmes also available.

Find out more about having Jane write for your publication, newsletter, or web site.

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