There comes a time when we all feel the need to really get to grips with our business, review the blueprint, shake things up, and maybe start to do things – especially marketing – very differently.
- Has your business grown to the point where you need a more structured approach to marketing?
- Do you have ambitious plans and want to grow to a new level?
- Above all, do you need help to stand back from the day job and make time for working on your business, rather than just in it?
With ‘Marketing mastery’ we take an in-depth look at your business. I work alongside you to clarify your strategic direction, we write a very practical marketing plan aligned to your overall goals and objectives, and then I coach you through implementation – all over the course of six months or a year.
Before we start work, we agree objectives and outcomes and draw up a detailed outline of what we are going to do and how we will run the project.
Part of our work can be mentoring you or members of your team during implementation to make sure skills and knowledge are passed on, helping you become self-sufficient over time. And you will have a planning framework that you can use time and time again to steer and manage your business.
Here’s why some clients have signed up for the ‘Marketing mastery’ experience:
- They’ve had a dodgy time for a year or two, just managed to keep things going and want to make sure they do everything they can to avoid experiencing anything like that ever again.
- The company’s growing, they’re responsible for more staff and want to ensure they’re building the business on solid foundations.
- They’re doing OK but feel their approach to gaining new business is fairly ad hoc, and often ‘sales orientated’, which can result in peaks and troughs and feel like they’re always having to hustle for new work.
- They’re planning an exit strategy to sell the business or a succession strategy for retirement and want to build as much value into the business as possible.
- They have a big vision and want to give themselves the best chance of achieving it.
- They've been in business for a long time with what now feels like a very old fashioned approach to marketing and want to evolve, adopt new methods, and get up-to-date ... especially with web and social media techniques.
Interested? What next?
If you think ‘Marketing mastery’ will help you, just call me on 01386 701944.
We can discuss exactly how it works and understand how to tailor it for you. If you decide to go ahead, we then agree timescales and an outline contract.
The fee will vary depending on the size and complexity of your business. We aim to translate the programme into a fixed monthly fee, although other arrangements are possible.
As a guide, a six month programme for a solo professional starts at £450 +VAT = £540 per month and for a more complex small business at £750 +VAT = £900 per month.
‘Marketing mastery’ has a no risk, money back guarantee. If at any time up to the end of the first month, you decide that this programme is not for you for whatever reason, then I will refund any payments already made in full.
Jane was a great find for us. From the first meeting we knew she could bring the strategic strengths we were looking for from someone to help us formulate and write our marketing strategy. I would have no hesitation in recommending Jane for any SMEs that are looking for help in developing a clear view on driving their business forward.