Want blog updates?
I've recently been doing some research for an education project and reading Seth Godin's book 'All marketers are liars' ... or more accurately, 'All marketers tell stories.'
The front cover describes the book as 'the underground classic that explains how marketing really works - and why authenticity is the best marketing of all'.
So, an enlightening read and one I highly recommend. I'll no doubt write more about it. But for now, I want to share this Seth Godin TED Talk from 2003 which touches on some of the same themes.
It's about 20 minutes, so take a break with a cup of tea and enjoy.
New on the Noisegate Media blog
A round up of my posts on the Noisegate Media blog - all about writing, content management and web marketing.
Nurturing student enterprise
A couple of weeks ago I went along to THE Store in Dunstable (the new hub for Central Bedfordshire College's
What to do when things go wrong
Or we feel a bit stuck or are generally failing to get the results we want.